Spiderman 3 Blu-Ray non riesce a battere Transformers HD DVD

[FrancescoP]

Spiderman 3 Blu-Ray non riesce a battere Transformers HD DVD

Sony ha finalmente annunciato il dato di vendita di Spiderman 3 in alta definizione: il film esclusivo Blu-ray ha venduto 130.000 copie nei primi 6 giorni. Il film Sony ha quindi venduto meno del blockbuster Paramount, Transformers, che invece aveva venduto 190,000 copie su HD DVD nella settimana seguita al lancio del 16 ottobre.


Spidey 3 top Blu-ray seller for Sony
By Susanne Ault -- Video Business, 11/7/2007

Spider-Man 3 is Sony's top-selling Blu-ray title, besting the former top-seller, Casino Royale.

NOV. 7 | Sony Pictures Home Entertainment’s Spider-Man 3 swung to the top of the studio’s Blu-ray roster, selling 130,000 high-def units in its first six days on shelves, according to the studio.

The studio shipped about 400,000 Spider-Man 3 Blu-ray units to retail for the title’s Oct. 30 bow, said Sony, making first-week sell-off about 30%. Sony said that does not include units bundled with the new $399 PlayStation 3.

That street week sell-off bested the comparable kick-off frame for Casino Royale on Blu-ray by more than three times. Casino Royale, which sold 40,000 Blu-ray copies in week-one sales, had been Sony’s No. 1 performer in the format to this point.

The top-opening Blu-ray title across studios is believed to be Warner Home Video’s 300, which the studio reportedly sold 250,000 units on the HD DVD and BD formats combined. It’s believed about two-third, or 165,000, of 300 units were Blu-ray.

On the HD DVD side, Paramount Home Entertainment touted selling 190,000 HD DVD units of Transformers in the week after its Oct. 16 bow. Many industry sources wound up disputing that figure, however, believing it was actually tens of thousands lower.

Sony executives said Spider-Man 3 Blu-ray is doing a bang-up job at retail.

“We are well-placed for the holidays,” said Sony’s worldwide president, David Bishop. “We got in before the key shopping season, and now you’ll have more people getting into the market, as new players are launching from Sony, Sharp, Panasonic [among others]. It’s our hope that they walk out with a player and Spider-Man 3.”

Bishop said the title sold millions of standard-definition copies during street week but declined further comment. Industry sources, however, estimated the standard-DVD version sold 4 million to 5 million copies overall in its first week.

A number of retailers did note that Transformers sold at a brisker pace than Spider-Man 3 when comparing their first few days of sales across all formats. Paramount reported 8.3 million first-week units sold for Transformers.

Despite Spider-Man 3’soutstanding $337 million U.S. box-office gross, Bishop said the studio was somewhat tempering its home entertainment expectations.

“We have a lot of historical data that says that when you get to third in a series, that correlation between box office and DVD is not going to be the same,” he said. “We took that into consideration with our shipment numbers [in standard-def]. And the sell-off is as expected. It’s a very solid performer.”

In contrast, Sony more liberally shipped Blu-ray units of Spider-Man 3 versus anticipated first week sell-off.

“We are in the phase of filling the [high-def] pipeline and have to anticipate demand,” said Bishop. “We are getting in front of the demand of the players. On standard-definition, the demand is more set.”

fonte: http://www.videobusiness.com/article/CA649...l?desc=topstory

[franzfranz]

Forse questo dimostra che l'equazione PS3 = Vendite film in blue ray non è così certa, visto che la PS3 rimane prima di tutto una console giochi..

O forse semplicemente transformes attrae più di spiderman..

[pyoung]

Secondo me la facenda va vista in altra maniera:
nelle vendite di SM3 non compaiono nè i bundle del film regalato con alcuni lettori (e quà mi sembra anche ovvio, contare gli omaggi avrebbe drogato i dati) nè i cofanetti della trilogia e inoltre VideoScan ha smentito i dati diffusi da Paramount certificando 89,871 copie vendute contro le 190mila dichiarate

[FrancescoP]

I dati stimati da VideoScan o Nielsen sono sempre inferiori a quelli dichiarati dalle case. Probabilmente anche quando usciranno i dati ufficiali VideoScan o Nielsen ci sarà un valore per Spiderman 3 inferiore a quello annunciato da Sony. Ma il rapporto sarà quello delle due dichiarazioni ufficiali, non vi è motivo di dubitarne (anche il DVD di Spiderman 3 ha venduto la metà di quello di Transformers).